Privacy Policy

1. Information Collection

At PostRaptor, we collect information to provide you with the best possible social media analytics experience. The information we collect includes:

Personal Information You Provide

• Account Information: When you create an account, we collect your name, email address, and password.
• Profile Information: You may choose to provide additional profile details such as your company name, job title, and profile picture.
• Payment Information: If you subscribe to a paid plan, we collect billing information including payment card details. This is processed by our third-party payment providers and we do not store full payment card numbers.
• Communications: When you contact our support team or subscribe to our newsletter, we collect the content of your communications.

Automatically Collected Information

• Usage Data: We collect information about how you interact with our Service, including pages visited, features used, and time spent on the platform.
• Device Information: We collect device-specific information including browser type, operating system, and device identifiers.
• Log Data: Our servers automatically collect certain information when you access the Service, including IP address, access times, and pages viewed.

Information from Third Parties

We may receive information from third-party social media platforms (such as Twitter, LinkedIn, Instagram, and Facebook) when you connect your accounts to our Service. This includes profile information, posts, engagement metrics, and other data you have made publicly available on those platforms.

2. Use of Information

We use the information we collect to provide, maintain, and improve our Services. Specifically, we use your information to:

• Provide Analytics: Process data from your connected social media accounts to generate engagement analytics, reports, and insights.
• Account Management: Create and maintain your account, authenticate your identity, and provide customer support.
• Personalization: Customize your experience by recommending features, content, and insights based on your usage patterns.
• Communication: Send you service-related notifications, updates, security alerts, and support messages.
• Marketing: With your consent, send you promotional materials about new features, products, and special offers. You can opt out of marketing communications at any time.
• Improvement and Development: Analyze usage patterns to identify trends, debug issues, and develop new features and Services.
• Legal Compliance: Enforce our terms, comply with legal obligations, and respond to legal requests.

We will not sell your personal information to third parties. We may share aggregated or anonymized information that does not identify you personally.

3. Data Protection

We take the security of your data seriously and implement industry-standard measures to protect your personal information.

Security Measures

• Encryption: All data transmitted between you and our Service is encrypted using TLS (Transport Layer Security). Sensitive data at rest is encrypted using AES-256 encryption.
• Access Controls: We implement strict access controls, limiting employee access to personal information on a need-to-know basis.
• Authentication: We use industry-standard authentication methods including OAuth for third-party platform connections and secure session management.
• Regular Audits: Our security practices are regularly reviewed and updated to address emerging threats.
• Incident Response: We have procedures in place to detect, respond to, and report data breaches in compliance with applicable laws.

Data Processing

Your data is processed on servers located in the United States and possibly other countries where our service providers operate. By using PostRaptor, you consent to the transfer of your information to these locations.

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

4. Cookies and Tracking

PostRaptor uses cookies and similar tracking technologies to enhance your experience and analyze how our Service is used.

Types of Cookies We Use

• Essential Cookies: These cookies are necessary for the Service to function properly. They enable core features such as account authentication and security.
• Analytics Cookies: These cookies help us understand how visitors interact with our Service by collecting and reporting information anonymously. We use tools like Google Analytics.
• Functional Cookies: These cookies enable enhanced functionality and personalization, such as remembering your preferences.
• Marketing Cookies: These cookies are used to track visitors across websites to display relevant advertisements.

Managing Cookies

You can control or disable cookies through your browser settings. However, please note that blocking essential cookies may impact the functionality of our Service.

For more information about the cookies we use and your choices, please see our Cookie Policy at postraptor.com/cookies.

5. Third-Party Services

PostRaptor integrates with third-party social media platforms and service providers to deliver our analytics Services. These third parties have their own privacy practices.

Social Media Platforms

When you connect your social media accounts to PostRaptor, you are authorizing us to access and process data from those platforms. The data we collect is governed by the privacy policies of the respective platforms:

• Twitter/X Privacy Policy
• LinkedIn Privacy Policy
• Facebook Privacy Policy
• Instagram Privacy Policy

Service Providers

We work with third-party service providers to help operate our business and deliver Services. These providers have access to personal information only as needed to perform their functions:

• Cloud Hosting: Hosting and infrastructure services
• Payment Processing: Payment transaction processing
• Analytics: Website and application analytics
• Customer Support: Help desk and support services
• Email Communications: Email delivery services

We require all third-party service providers to maintain appropriate security measures and process personal information only in accordance with our instructions.

6. User Rights

Depending on your location, you may have certain rights regarding your personal information. We are committed to helping you exercise these rights.

GDPR Rights (European Union)

If you are located in the EU or UK, you have the following rights under the General Data Protection Regulation (GDPR):

• Right to Access: You can request a copy of the personal information we hold about you.
• Right to Rectification: You can request correction of inaccurate or incomplete personal information.
• Right to Erasure: You can request deletion of your personal information ("right to be forgotten"), subject to certain exceptions.
• Right to Restrict Processing: You can request limitation of processing your personal information.
• Right to Data Portability: You can request your data in a structured, machine-readable format.
• Right to Object: You can object to processing based on legitimate interests or for direct marketing.
• Rights Related to Automated Decision-Making: You have rights regarding decisions made solely by automated processing.

CCPA Rights (California)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You can request disclosure of the categories and specific pieces of personal information we have collected about you.
• Right to Delete: You can request deletion of your personal information.
• Right to Opt-Out: You can opt out of the sale of your personal information. We do not sell your personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.

Exercising Your Rights

To exercise any of these rights, please contact us using the information provided in the Contact Information section below. We will respond to your request within 30 days. We may need to verify your identity before processing your request.

You may also designate an authorized agent to exercise these rights on your behalf. We will require proof of authorization before processing requests from agents.

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you Services. The specific retention periods depend on the type of data and the purposes for which we collect it.

Retention Periods

• Account Data: Retained while your account is active and for 30 days after account deletion.
• Analytics Data: Social media data from connected accounts is retained for up to 24 months, after which older data may be archived or deleted.
• Payment Data: Transaction records are retained for 7 years to comply with tax and accounting requirements.
• Log Data: Server logs are retained for 12 months for security and troubleshooting purposes.
• Marketing Data: Retained until you withdraw consent or unsubscribe from marketing communications.

Account Deletion

When you delete your account, we will:

• Permanently delete your account information within 30 days
• Remove your profile data from our active databases
• Delete or anonymize aggregated analytics data

Please note that some information may be retained in backup copies for legal compliance, dispute resolution, and enforcement of our agreements. This residual information will not be used for commercial purposes.

8. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We will respond to your inquiry within 30 days. If you are located in the EEA or UK and have unresolved concerns, you have the right to lodge a complaint with your local data protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. We will notify you of any material changes by:

• Posting the updated Privacy Policy on our website
• Updating the "Last updated" date at the top of this page
• Sending you an email notification (for significant changes)
• Displaying a notice in our application

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of the Service after any changes constitutes acceptance of the updated Privacy Policy.